Selling on Facebook Marketplace should be easy. But if your listings are sitting without bites, it’s time for a strategy upgrade. Whether you’re offloading a couch or building a side hustle, these Facebook Marketplace hacks will help you sell faster, smarter, and for more money.
1. Use Keyword-Rich, Search-Friendly Titles
Don’t just write “Nice Chair.” Be specific and use keywords buyers are searching for:
Better: “Mid-Century Modern Accent Chair – Solid Wood, Like New”
Think like a buyer. Add brand names, materials, and styles. The more searchable your title, the more eyes on your listing.
2. Post at Peak Times
Timing matters. The best times to post on Facebook Marketplace:
- Weekdays: 7–9 AM or 6–9 PM
- Weekends: Saturday mornings = GOLD
Posting during peak scrolling hours helps your listing appear when buyers are actively browsing.
3. Price Strategically
Check similar listings and price slightly lower to appear competitive. Want to sell fast?
Use a price ending in 5 or 9 (e.g., $45, $99). Studies show it psychologically feels like a better deal.
4. Use High-Quality, Natural-Light Photos
Listings with clear, well-lit photos get up to 3x more clicks.
Tips:
- Shoot during the day in natural light
- Clean the item and remove clutter
- Include multiple angles and close-ups
- Show scale by placing next to a common object
5. Include a Video
Facebook allows short videos and it dramatically increases trust. A quick 10-second walkthrough or product demo helps buyers feel confident and reduces messages like “Is it still available?”.
6. Join Local Buy/Sell Groups & Cross-Post
Don’t rely on Marketplace alone. Cross-post in:
- Local neighborhood buy/sell groups
- Niche-specific groups (e.g., “Vintage Furniture NYC”)
- Garage sale pages
This expands your reach by thousands instantly.
7. Boost Listing
If time is money, consider boosting a high-value listing for $5-$10. This can shoot your item to the top of buyer feeds, especially useful for competitive categories like electronics or furniture.
8. Respond FAST
Facebook shows response time on listings. Fast replies increase your chances of converting browsers to buyers.
Use auto-replies to answer FAQs instantly or have a few canned responses ready to go.
9. Bundle & Upsell
Selling multiple items? Create bundle deals like:
- “Buy any 3 baby items, get 1 free!”
- “$5 off when you buy 2+ games.”
This boosts your average sale and clears clutter faster.
10. Update Listings Every Few Days
If your item isn’t selling, refresh the listing. Change the title, adjust the price, or swap out the cover photo.
Also: use the “Mark as Available” trick. It bumps your listing higher in the feed without reposting.
11. Be Honest, But Highlight the Positives
Transparency builds trust. If there’s damage, mention it. But lead with benefits:
“Minor scratch on side (see photo), but otherwise in great condition and super sturdy.”
Focus on how it helps the buyer, not just what it is.